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May 16, 2017

Your website is like a garden; Is yours growing? Or vulnerable to weeds?

When you make a significant investment in a project like website redesign, it seems natural to be relieved when the project is completed. You want to sit back and relax, pleased with your new look. However, at least in these times, creating a website is more like planting a garden. […]
May 16, 2017

What We’re Reading This Month: Getting Things Done – The Art of Stress-Free Productivity

Each month or two, our team reads a book together and discusses it as a group. This month we’re reading, “Getting Things Done: The Art of Stress-Free Productivity.” As always, we find that what we learn helps us, and also helps our clients. Because we are a small business, too, […]
March 2, 2017

What We’re Reading: Nudge

The SiteInSight team has been reading the book “Nudge” together. Nudge, by Richard Thaler and Cass Sunstein, focuses on how companies, organizations and government often unwittingly choose a “default setting” for everything from voting ballots to enrollment in retirement savings plans at private companies. (For example, are you automatically in and […]
March 2, 2017

Featured Nonprofit Project: The Song Sparrow

Historically, the Columbus Audubon (a volunteer-run birding nonprofit) and the Grange Insurance Audubon Center (the downtown nature center) have collaborated to publish a paper (and PDF) newsletter called the Song Sparrow. The content was fantastic, but the cost of printing and mailing the newsletter became too much. Fortunately, both organizations […]